From AI Hype to Integration Reality: Inside RSAC25’s Push for Faster Security Product Development
RSAC 2025 was amazing—and as specialists in cybersecurity product engineering and integrations, events like this fuel our mission to stay ahead of the curve. This year’s theme— “Many Voices. One Community,” was a powerful reminder of how collaboration is critical in addressing today’s toughest cybersecurity challenges.
From April 28 to May 1, our CEO & Founder, Nitesh Sinha, and EVP of Sales, Praneeth Kudithipudi, were on the ground in San Francisco, connecting with cybersecurity leaders and innovators. A major focus of our conversations? How to accelerate integrations and our smart AI-driven approach for automating test cases.
Let us walk you through what stood out, what inspired us, and what we’re taking home.
Just a year ago, AI was a hot topic—but it was still mostly theoretical. This year? The energy was different.
AI isn’t just a buzzword anymore, people are no longer exploring it, they’re actively applying it. The focus has shifted from “What is AI?” to “How can we use it to deliver real value?”
AI isn’t optional, it’s becoming a core expectation in every solution. It’s go-time for practical, value-driven AI adoption.
AI is Real & Rocking
AI is Enhancing the Edges of Cybersecurity.
We spoke to product leaders who’ve moved past the exploration phase and are now in full-on execution mode. Most of them are started implementing AI to peripheral tasks. Think of design documents, UI mock-ups, test case generation involved in SDLC or product development, where they already started embedding AI.
And the productivity gains? Massive. They are seeing 50–60% productivity gain in terms of peripheral stuff.
It’s a smart, low-risk way to start reaping real benefits from AI adoption.
What used to take 8–10 weeks to build is now possible within a week. Yes, we are talking about integrations. For cybersecurity product companies, integrations aren’t need anymore—they’re a becoming a commodity. That is why, people are turning to prebuilt connectors or platforms like ours to speed up go-to-market timelines.
What we learned is that it’s not just about integrating but how fast and seamless it can be. That’s exactly what our Connector Marketplace is built for.
At RSAC25, one theme came up again and again in our conversations with product leaders: “Don’t make us build—just give us a ready-made solution.”
Customers don’t want to build from the ground up—they’re looking for ready-made solutions that fit their needs right out of the box. It’s not about flexibility for later but it is all about precision from day one.
The demand is clear: fast deployment, minimal setup, and immediate value without unnecessary delays.
One last thing was loud and clear at RSAC25: “We don’t have time to fix what should have worked in the first place.”
Customers don’t have the patience for trial and error anymore—they want solutions that just work from the start. The expectation is clear: zero rework. It should fit, function, and deliver value right away.
It’s all about precision, reliability, and avoiding the back-and-forth that slows everything down.
While RSAC25 was packed with insights and innovation, we couldn’t miss the fun side of things!
From flashy booths to quirky giveaways, creativity was everywhere. One booth even brought actual goats (yes, real goats!), and surprisingly, there was a genius branding story behind it. And just when we thought we’d seen it all, one booth took things up a notch with a Mini Cooper giveaway that got everyone talking.
While the footfall was a bit lighter than in previous years, the quality of conversations more than made up for it. Every interaction felt intentional, meaningful, and inspiring.
We left RSAC25 energized, inspired, and more committed than ever to building what’s next in cybersecurity product engineering. From the frontlines of AI adoption to the fast-evolving world of integrations, our path forward is clear.
The conversations started at RSAC25 are only the beginning. Let’s keep pushing the boundaries—together.
If you’re ready to accelerate your integration journey, explore our Connector Marketplace. Let’s make the future happen, faster.
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